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The Business of Healthcare Podcast

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Dec 23, 2020

Martyn Crew

Martyn Crew joins host Dr. Bob Kaiser for a discussion about 5G — the latest technology standard for broadband cellular networks — and its implication for the healthcare industry. Crew is director of solutions marketing for Gigamon, a Silicon Valley-based technology vendor that counts healthcare providers among...

Dec 10, 2020

In this episode, host Dr. Bob Kaiser has a conversation with Erin Burns Freeman, vice president with Ackermann Marketing & PR, a firm that specializes in consumer research related to millennial preferences that shape the patient experience in healthcare. Freeman explains how millennials behave more as consumers than...