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The Business of Healthcare Podcast


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May 24, 2019

Heidi Rasmussen, chief operating officer of freshbenies, joins host Dr. Bob Kaiser to discuss her company’s innovative approaches to healthcare benefits that help consumers save money and become smarter healthcare consumers. Rasmussen, a UT Dallas alumna who earned a bachelor’s degree in business administration from the Naveen Jindal School of Management, co-founded freshbenies with her husband, Reid.